Going Blue means taking major steps in restoring the world's lakes, rivers, seas and oceans to their state of natural equilibrium. While diminishing our acquatrails is the minimum, this will not be enough. There are N significant projects around the world that need to be taken seriously and funded. Marine Positive provides the platform for companies and individuals to take part and contribute to this massive undertaking. As importantly, it enables every participant to accrue significant benefits to their public face, reinforces their commitment to corporate sustainability and assists them in satisfying the demands of impending legislation pre-emptively.